The eToro Super Bowl advert has SHIB holders celebrating after featuring a Shiba Inu dog during the commercial.
Speculation among Shiba Inu holders was rife ahead of the Super Bowl, who suspected SHIB could feature prominently in a cryptocurrency-based advert during the game. Some even suggested Robinhood could announce a SHIB listing, but this did not occur.
With reports of several cryptocurrency-based commercials running during the Super Bowl surfacing in early February, SHIB holders geared up to the event hoping their coin could feature in at least one of the adverts.
In the run-up to the Super Bowl, SHIB’s prices hardly climbed, jumping 7% in under an hour and reaching a peak of $0.00003183 on Sunday.
While the McDonald’s advert may have caused some disappointment for some, both Doge and SHIB holders were soon left happy after the eToro advert.
However, it seems both the Shiba reference and crypto exchange adverts have failed to translate into price impacts yet. SHIB was trading at $0.00003013 when the Super Bowl started, and by the time it ended, was trading at $0.00002918.